9 Best YouTube Marketing Courses to Take in 2023

Published: October 18, 2023

YouTube is the second largest search engine in the world (second only to Google). This means that there are a lot of people using YouTube to find information on products and services that they are interested in.

Additionally, YouTube is a very visual platform. This means that it can be a great way to show off your product or service in a more engaging and visually appealing way than simply writing about it in a blog post or on a website.

Are you looking to up your YouTube marketing course? Whether you’re a complete beginner or have been using the platform for a while, there’s always something new to learn. Check out these top 9 YouTube marketing courses to boost your skills!

List of 9 Best YouTube Marketing Courses for 2023

These courses are listed randomly and are thus in no particular order. However, two of these courses really stood out for us. Numbers 1 and 9 are amazing! After completing any courses from this list, I recommend that you take a look at the Facebook marketing courses and LinkedIn marketing classes.

  1. Learn about YouTube Marketing for 2023: YouTube SEO & YouTube Algorithms – Udemy
  2. The YouTube Marketing & YouTube Ads Course – Udemy
  3. Advertise YouTube Videos with Zapier – Coursera
  4. Small Business Marketing Using YouTube – Coursera
  5. Online YouTube Marketing Course: for Your Own Business – Grow Your Business with YouTube – Coursera
  6. YouTube Marketing Course for Beginners – Skillshare
  7. YouTube SEO / Video Marketing – Skillshare
  8. Certified YouTube Marketing Course – Classcentral
  9. Online YouTube Marketing Class – Alison

Details of the Top 9 YouTube Marketing Courses

1. Learn YouTube Marketing for 2023 – Udemy

YouTube Marketing Course for Beginner Level Students

Designed for all-level learners, this course can be the perfect starting point for anyone who wishes to learn YouTube Marketing.

The course is certainly a complete guide and will teach you a ,lot, including:

  • Learn the basics of advanced-level YouTube marketing tips
  • Advanced topics like Clip, Super Thanks, Super Stickers, Super Chat, YouTube Premiere, YouTube Live, Shorts, Story
  • Learn how to promote videos in an effective manner
Details of the best online youtube marketing course

There is so much you will learn from this course which is currently available at USD 19.99. This price is super affordable, but it won’t last long. The original price of this course is $19.99, which is on the pricier side. So, you better hurry.

The course is in-depth, and offers 107 lectures and 7 hours of on-demand videos. You can complete this comprehensive course within 6 hours and 48 minutes.

This YouTube online marketing class is being taught by Anand Kumar Tiwari. He has over ten years of experience as a digital marketing professional, and 179 students have given him 31 reviews to date.

Instructor for YouTube Marketing Class

We went through the reviews and found them to be pretty positive. No wonder it is a popular course on Udemy. This one comment caught our eye:

“Very useful and informative for a beginner. Though there are some technical issues, the pace of the delivery, content, and flow is really good and worth taking the course. As a learner, it helped me a lot. I would recommend it to anyone who is fine with ascent and has patience, and comes with only a learning objective.”

Students absolutely love the course, and so will you if you try it out!

The course is highly rated at 4.9/5.0. This is a stellar rating. Try it out yourself.

There are 66 students who have already benefited from it. This is not a lot… but we believe the course has a lot of potentials that is yet to be tapped into.

This course is one of our top picks and deserves an 8.0/9.0.

Click here to take this YouTube marketing class.

2. The YouTube Marketing & YouTube Ads Course – Udemy

YouTube ad class on udemy

We have another Udemy course on YouTube marketing which you can benefit from regardless of your prior knowledge about marketing on Youtube.

This course has so much to offer and will help you learn a lot. Among its various benefits, these are the ones that stood out for us:

  • Find rapid growth for your YouTube channel
  • Get more engagement with your YouTube videos
  • Sell products and services on YouTube
  • Build an audience and a brand on YouTube
  • Promote your channel and individual videos
YouTube Marketing Course Introduction Class

The course is extensive and will take 11 hours and 34 minutes to complete. You will get access to 11.5 hours of on-demand videos, 49 downloadable resources, and 1 article.

By paying a price of USD 84.99, you can access lifetime content from this course.

Another great thing about this course is that students absolutely love it. Here’s one comment that nicely sums up the course:

“Love this course!!! Exactly what I’ve been looking for to build my YouTube channel! I’ve had a channel for years and have a lot of videos. I have a small but consistent stream of subscribers, but I need to target my attention to building traffic– this course gives me what I need!”

With so many positive reviews, we are sure you will love the course too. It has a pretty great rating of 4.4 out of 5.0 stars too. It is a top-rated course on Udemy and already has 25,845 students enrolled in it.

Alex Genadinik, the course’s instructor, is a successful affiliate marketer, a serial entrepreneur in numerous other industries, and the author of the top entrepreneur course over 2,000,000 downloads. He also hosts popular business and marketing channels on YouTube with over 3,000,000 views.
In addition, he imparts knowledge in email marketing, affiliate marketing, and social media marketing courses.

Our rating for the course is 9.0/9.0. It is definitely one of our top picks.

Click here to learn more about this YouTube marketing course from the best instructor

3. Advertise YouTube Videos with Zapier – Coursera

best youtube marketing courses

Next up is another Udemy course filled with practical insights about YouTube marketing. This course is designed for every-level learner. Whether you are a beginner or someone looking to hone your skills, you will certainly find this course useful.

These are some of the learning outcomes of this course:

  • How to get more subscribers through YouTube SEO
  • How to monetize your YouTube Channel
  • Research the best ​keywords to use
  • Create awesome channel art

In this course, you will have access to 5 downloadable resources, 2 articles, and 2 hours of on-demand videos. All of this can be covered within 2 hours and 12 minutes. This course is super short, and if you are looking for a crash course on YouTube marketing, this course will prove amazing for you.

The course is priced at USD 84.99 and will give you lifetime access to the course content. You will even get a certification. This price, however, is quite high. The good part is that it will be on sale soon, so keep an eye out for it!

The reviews for this course are stellar. Most student reviews are similar to this:

“The course was great at explaining how to grow and monetize your YouTube channel from start to finish. They share cool hacks on different tools to implement your marketing. This is the best course to take for someone who is at the beginning stages of trying to grow and monetize their channel for business purposes.”

The course has a pretty good rating of 4.7/5.0, which is pretty amazing.

We are sure you will love this course as much as other learners. You can also enroll in one of the best social media marketing bootcamps to gain more knowladge

Currently, the course has only 245 students enrolled, which is not a lot, but the good part is that there is a lot of potential.

We gave the course a rating of 8.5/9.0.

4. Small Business Marketing Using YouTube – Coursera

 Intermediate-level youtube marketing course

This intermediate-level guided project is great for anyone looking to explore YouTube marketing.

The course has so much to offer you, and by the end of it, you will become a certified YouTube marketer.

What more can you ask for?

You can access this course for absolutely free. How amazing is that?

The youtube marketing course is well-designed and can be completed within 2 hours. This is an amazing crash course that covers all the essentials.

Student reviews are positive for this course too. Most of the comments we came across are similar to this:

You will learn how to connect your YouTube Channel to Zapier and then send out automated social media messages to your own social media accounts whenever a new video is posted. This will save you time and allow you to share your video content with your audience immediately – rather than when you remember to

Zapier is the industry leader in task automation and allows users to not only organize but also automate social media posting. ”

We were unable to find student reviews and ratings, but we do strongly believe that this course will be amazing for you.

Also, there are 7,115 students already enrolled which is great.

Our rating for this bestseller course is 8.0/9.0.

Click here to take our certified YouTube marketing course.

5. Online YouTube Marketing Course for Your Own Business – Coursera

This YouTube marketing course is perfect if you want to expand your small business.

The course covers a lot, and here is what you will get:

  • Learn how to use YouTube to promote your small business
  • How to create a YouTube channel
  • How to customize your channel to attract the right audience
  • How to collaborate with other channels to improve client reach
  • How to interact with clients
  • How to use YouTube analytics

You can see through the course content how much you will learn.

The course can easily be completed within one hour. If you are looking for an amazing short course, this one will be perfect for you.

The course is great because it can be accessed for free. The course also has a high rating of 4.6 out of 5.0. Overall, this is a popular YouTube marketing course with 5505 students already enrolled.

The course also received several positive comments. Here is one such comment: “Very informative, I was able to learn so much from this course!”

We would highly recommend this course to you and give it a rating of 8.0/9.0.

6. YouTube Marketing for Beginners – Skillshare

YouTube marketing courses online

Next up, we have lined up another beginner-level course.

The course contains information and insights and will help you develop some of the most essential skills.

Start from scratch and master the art of YouTube marketing.

Here is what the course will help you with:

  • 6 ways to create a marketing funnel with YouTube
  • Optimize your YouTube channel and videos for views & conversions.
  • Learn the types of videos you should create for your audience
  • Create YouTube ads to promote your brand

This course is short and will only take you 3 hours and 42 minutes to complete. However, this time you will learn so much.

All of this is for the price of just USD 2 per month. Make sure to purchase it today!

The student comments were pretty positive too. Here is one comment that caught our eye:

“I highly recommend this course for anyone who wants to understand how YT works. It’s a very complete class for any beginner.”

The course has a pretty good rating, too, and 81% of the students feel it has exceeded their expectations.

With 2225 students already benefitting from it, you can surely be the next.

Our rating for this short course would be 8.5/9.0.

7. YouTube SEO / Video Marketing – Skillshare

Best YouTube Marketing Course

Want to learn YouTube marketing from scratch?

This beginner-level course has so much to offer you.

We went over the course content and description and found that the course will cover the following:

  • Subscriber Hacks
  • How to monetize your YouTube channel
  • How to drive traffic to your YouTube channel

This is a relatively short course that will take you only 2 hours and 12 minutes to complete.

You can become a proficient YouTube marketer by following this course which is priced only at USD 2 per month. This is super cheap, considering how much value it will add.

For this price, it is a total bargain!

Based on student reviews, the course has exceeded their expectations. We believe this course is amazing.

Overall, the course has 338 students enrolled in it, which may not seem like a lot, but we believe it deserves all the praise.

Our rating for this stellar crash course would be 8.5/9.0.

8. Certified YouTube Marketing Course – Classcentral

youtube marketing course for beginners

Are you looking to explore YouTube marketing with a learner-friendly course?

This one would be perfect for you.

Here is what you will learn:

  • Complete YouTube Ads Strategy to Grow Your Channel
  • How to Rank YouTube Videos on the First Page of Google
  • How to Get More Views Consistently
  • How to Edit YouTube Videos for High Engagement.

By enrolling in this course, you will be able to win the heart of your audience by creating YouTube content that educates.

This is a super short course that you can complete within 1 – 2 hours.

Like the previous course, this one is a great short one.

This course is absolutely free. This is a great catch for you!

The students have rated this course at 5.0/5.0. How amazing is that!

We also found some amazing reviews by students, including:

“I really learned a lot with this course. This course was not complete, but it was something that makes my videos to be #1 on Google and YouTube searches”

Our rating for the stellar course would be 8.5/9.0.

9. Online YouTube Marketing Class – Alison

YouTube Marketing Courses

This next certification will make you proficient in YouTube marketing. It is perfect for every level and covers the essentials needed to get started.

The course covers quite a lot. Here is a brief overview of the course content:

  • Five essential steps to make your YouTube channel a source for both website traffic and potential additional revenue
  • How YouTube marketing works and how to take advantage of the ‘algorithm’ to encourage YouTube to reward your videos with views
  • How to create, upload, and optimize YouTube videos for maximum effectiveness

Moreover, the course duration is of 1.5-3 hours. This is a good enough time to grasp everything there is to learn about YouTube marketing. This timing is ideal if you are looking for a short course to expand your knowledge.

The Youtube marketing course is absolutely free. It was a great catch.

We could not find reviews but based on the course content, we would certainly recommend it to you.

The course has a full rating of 5.0/5.0 stars. How amazing is that?

Besides this, the course is also quite popular and has 18,852 students already enrolled in it.

Based on the popularity of the course and the fact that it is absolutely free, it is one of our top picks. With so much learning and insights to offer in such a short duration, we believe this course will be perfect for you.

Our rating is 9.0/9.0.

Factors of Choosing These Best YouTube Marketing Courses

After thoughtful consideration, comprehensive research, life experience, eLearning tips, and the most important challenges of the eLearning industry, the components below were deliberately constructed.

  • Tutor Rating
  • Course Objectives Are Cleared or Not
  • Depth of Course
  • Recourses and Material
  • Who can take this course? Beginners, Intermediate, and Advanced Level
  • Details of the course
  • Student Reviews
  • Course Duration
  • Price

Best YouTube Marketing Courses - FAQs

How can I learn YouTube marketing online?

YouTube marketing can easily be learned online. There are several amazing courses available that will help you navigate the intricacies of YouTube marketing. You can easily learn about it through various certifications that systematically make you go through the process.

Which course is best for YouTube marketing?

The best YouTube marketing course is number 2. It is full of information and is quite popular among students. The course is a perfect guide into the world of YouTube marketing. There is so much you can learn through this amazing course.


Are you looking to excel at YouTube marketing?

This is the perfect place for you!

We have found some of the most amazing YouTube marketing courses for you.

Our hot picks, numbers 2 and 9, are great for learning YouTube marketing from scratch.

If you like this lineup of courses, we’re sure you’d love our collection of LinkedIn marketing courses, including Google Ads courses and Facebook marketing courses.