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edX: E-commerce logistics and Last Mile

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30 hour 30 hours
Beginner
English
Course teacher: Cesar Becerra

What are you going to get

Gain clarity on how effective logistics management enhances customer satisfaction and overall profitability.

Learn essential concepts like order processing, inventory management, warehousing, and transportation optimization.

Develop strategic problem-solving skills to navigate these challenges effectively.

Analyze inspiring success stories of industry-leading e-commerce companies that have mastered their logistics and last-mile delivery.


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Course description

This course focuses on organizations’ need to deliver their products at the hands of online consumers who purchase goods and services from websites, and who are even more demanding than customers who personally go to stores or department stores.

The number 1 reason people take this program

The number one reason people take this course is to gain a competitive edge in the rapidly growing e-commerce industry. As online retail continues to expand, businesses are increasingly recognizing the crucial role of logistics and last-mile delivery in ensuring customer satisfaction and operational efficiency.

Most heard feedback on this program

This course was an absolute eye-opener! The content was well-structured and covered all aspects of logistics management in the e-commerce industry. The instructors did a fantastic job of explaining complex concepts in a clear and understandable manner, making it accessible to learners with various levels of experience.

About the instructor

Cesar Becerra

Anthropologist from the National University of Colombia, with 12 years of experience in academic and applied market research. He has worked in various investigative firms and agencies such as: José Alvear Restrepo Lawyers Collective Corporation, Yanhaas, GFK, MacCann and Marketteam among others. His contribution has always been framed in the leadership and development of research projects in multiple sectors, aimed at establishing market targets, design of consumption archetypes, demand mapping, characterization of competitive contexts, tracking of purchase drivers, and other topics. Similar. The projects under his management are characterized by being executed with a mixed methodological approach, using qualitative and quantitative techniques and data, with an ethnographic emphasis. Seven years ago, he joined the LOGYCA team, in which he has held the following positions: Market Research Specialist, Market Research Leader, Marketing Leader, Leader of the Value Network Studies research line and is currently works as manager of LOGYCA / INVESTIGATION

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30 hour 30 hours
Beginner
English
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