Coursera: Sports Marketing

What are you going to get
What is sports marketing?
Sports Marketing: differences and similarities with other marketing
Value: Sponsorship, Partnerships & Dynamic ticket pricing
Sports communication: press releases, media relations, public relations
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Course description
Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events
The number 1 reason people take this program
Valued
Most heard feedback on this program
How all types of companies are using sports to enhance and position their brands